[LINUX:6473] Re: Nua Internet Surveys: May 25th, 1999 (fwd)

Gokhan (ustagokh@boun.edu.tr)
Thu, 27 May 1999 00:34:30 +0300 (EET DST)

Bu ne be baba? Bu kadar uzun mail yollama hem yer kaplıyo hem de okumak
gelmiyo insanın içinden , zaten nefret ederim okumaktan , lütfen buna da
dikkat edelim
saygılar ...

Mustafa Akgul wrote:

> Forwarded message:
> >From surveys-errors@lists.nua.ie Wed May 26 07:25:43 1999
> Date: Wed, 26 May 1999 04:56:23 +0100 (IST)
> From: "Nua Ltd." <surveys@nua.ie>
> Subject: Nua Internet Surveys: May 25th, 1999
> Reply-To: surveys@nua.ie
> To: undisclosed-recipients:;
> Message-ID: <bulk.27388.19990525184325@anpost.nua.ie>
>
> ********************************************************************
> NUA INTERNET SURVEYS NUA INTERNET SURVEYS NUA INTERNET SURVEYS
> Weekly free email on what's new in surveys on the Internet
> By Nua Email: surveys@nua.ie Web: http://www.nua.ie/surveys/
> ********************************************************************
> May 25th 1999 Published By: Nua Limited Volume 4 No. 20
> ********************************************************************
>
> CONTENTS:
>
> EDITORIAL: The Net's Babylon -
> Sorcha Ni hEilidhe looks at how telecom legacy
> systems continue to hinder the growth of Ecommere
> in Europe.
>
> ADS/MARKETING :Web Marketers Target Teenage Girls
>
> BROWSERS :Microsoft Takes Firm Lead in Browser Wars
>
> BUSINESS USE :Companies Prepared to Pay for Online Brands
> :European Sites Top Corporate Rankings
>
> COMPUTER INDUSTRY :Study Looks At PC Usage in Rural Canada
> :Dell Sells USD18 Million Per Day Online
>
> DEMOGRAPHICS :Usage Will Not Match Access Rates in Europe
> :Substantial Demand for Internet in India
>
> E-COMMERCE :Online Travel Worth USD16.6 Billion by 2003
> :Net Music Sales to Hit USD4 Billion by 2004
> :7 Percent of US Users Hit by Credit Card Fraud
> :Argentina Faces Major Net Hurdles
>
> GOV/LEG :Canada Rules Net Beyond Broadcasting Act
>
> USAGE PATTERNS :Seasonal Adjustment in Web Traffic
> :Over 80 Percent of Graduates Will Turn to Web
>
>
> ********************************************************************
> EDITORIAL - The Net's Babylon - Sorcha Ni hEilidhe
> <http://www.nua.ie/surveys/analysis/weekly_editorial.html>
> ********************************************************************
>
> Once again the European telecom legacy systems are being fingered for
> the delay in the uptake of Internet surfing in Europe. The amount of
> Europeans with Internet accounts has grown steadily over the last six
> months yet actual use of the Internet by Europeans is still
> comparitively well below that of US based users.
>
> This has huge implications for any businesses thinking of replicating
> exising US-based marketing models in Europe. Portals, for example,
> work by retaining users in simulated community environments. If the
> potential members of that community are watching the clock as they
> wait for pages festooned by rich media ads and fancy graphics to
> download, the likelihood of creating a relaxed interactive space for
> people to shop shrinks with every extra megabyte that does download.
>
> There is really only one reason for this. Cost. It is up to three
> times more expensive to surf the Net in Europe as it is in the
> States. It's up to three times more expensive to surf the Internet in
> Ireland as it is in some scandanavian countries. It's also a much
> more painfully slow process but that's another story.
>
> These people are Europe's most wealthy, most educated and highest
> earners. They are ABC1 folk who *want* to start playing with the
> Internet. They *want* to bank online, to shop online to consult
> financial services and probe online communities but outside of the
> major metropolitan areas, the cost is not reflected in the quality of
> service delivered.
>
> The prohibitive charges in Europe foster a prohibitive culture. The
> prohibitive culture in turn renders the concept of the online community
> - that ethereal place where loyalty flourishes and dollars pass seamlessly
> through wires, seem unrealistic if not surreal.
>
> For the full article please see:
> <http://www.nua.ie/surveys/analysis/weekly_editorial.html>
>
> For editorial archives please see:
> <http://www.nua.ie/surveys/analysis/weekly_editorial/archives/index.html>
>
> ********************************************************************
> ADVERTISE ON NUA INTERNET SURVEYS
> ********************************************************************
>
> This newsletter reaches 160,000 people globally on a weekly basis.
> To advertise see <http://www.nua.ie/surveys/about/advertise.html>
> or contact us at: <mailto:surveys-advertise@nua.ie>
>
> ********************************************************************
> NUA INTERNET SURVEYS ARCHIVES: <http://www.nua.ie/surveys/>
> *******************************************************************
>
> Nua Internet Surveys is a fully searchable database of information
> gathered over the last two years. The resource has been cited as the
> number one source for tracking emerging trends online and for
> providing statistical analysis of the Web.
>
> <http://www.nua.ie/surveys>
>
> If you are looking for a particular study or report, visit our search
> page and find the relevant data.
>
> <http://www.nua.ie/surveys/advanced.html>
>
> *******************************************************************
> NUA INTERNET SURVEYS TRENDMUNCHER
> <http://www.nua.ie/surveys/trendmuncher/index.html>
> *******************************************************************
>
> Nua Internet Surveys TrendMuncher is a moderated discussion list
> which aims to tease out the real implications of the latest survey
> reports and research on the Web. The list is moderated by Sorcha Ni
> hEilidhe, Editor of Nua Internet Surveys.
>
> If you would like to join this discussion list, send an email to
> <mailto:trendmuncher-request@nua.ie> with the word "subscribe" in the
> BODY of the message.
>
> <http://www.nua.ie/surveys/trendmuncher/index.html>
>
> ********************************************************************
> Review "The Caring Economy"
> ********************************************************************
>
> An opportunity to review Nua's forthcoming book "The Caring Economy"
>
> Nua founder and CEO Gerry McGovern will launch his book "The Caring
> Economy " at the beginning of June.
>
> The Caring Economy is based on a number of fundamental beliefs. These
> beliefs are that the forthcoming digital age demands new thinking and
> a new philosophy, requires a new set of business principles,
> governing everything from research and development to customer
> interaction, and is a time when technology will become transparent
> and people will become paramount.
>
> The Caring Economy is about how people are impacted by and impact on
> new technologies and issues. It seeks to establish some philosophical
> foundations and basic principles for living in the digital age. It is
> a book about how we all need new attitudes, new rules and new
> business principles for success in a digital age economy and society.
>
> The Caring Economy is about attempting to give people a route-map for
> a journey to a new age.
>
> If you would like to join the group of reviewers please let us know
> by sending an email to mailto:mary@nua.ie explaining your experience and
> background in book reviews.
>
> ********************************************************************
>
> DIGESTS START HERE
>
> ********************************************************************
> ADS/MARKETING <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=2>
> ********************************************************************
>
> USA Today: Web Marketers Target Teenage Girls
>
> In the US, an increasing number of online marketing campaigns are
> targeting the country's 10 million teenage girls and their annual
> spending power of USD60 billion. Further, it is thought that teenage
> girls influence how an additional USD100 billion is spent, through their
> parents, siblings and friends.
>
> The increasing demand for market research on teenage girls has seen the
> emergence of specialised marketers, solely targeting the young female
> consumer. These sites attract thousands of teenagers through their
> ultra-hip Web sites, which allow them to compile detailed information on
> teenagers' opinions on a wide variety of issues. The end product is a
> comprehensive market research report which retail for between USD1,000
> and USD100,000.
>
> The anonymity of the Internet is thought to give teenagers greater
> confidence when expressing their opinions online, with the result that
> the responses to surveys and online questionnaires are more open and as
> a result more accurate.
>
> However, there are a number of controversial issues surrounding teenage
> marketing online. These include concern about marketers' ability to
> solicit information from teenagers under the age of 16 and fears that
> these sites play on the many insecurities of teenage consumers.
>
> <http://www.usatoday.com/life/cyber/tech/ctf178.htm>
>
> ********************************************************************
> BROWSERS <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=5>
> ********************************************************************
>
> Zona Research: Microsoft Takes Firm Lead in Browser Wars
>
> Microsoft has taken a clear lead over Netscape in the browser wars with
> 59 percent of corporate users using a version of Internet Explorer,
> according to Zona Research. Most tellingly, the study found that while
> 49 percent of corporate users use the latest version of Internet
> Explorer, just 21 percent use the latest version of Netscape
> Communicator.
>
> Overall, 69 percent of companies have a browser policy with Microsoft IE
> the chosen browser of 62 percent of US companies. The study found that
> Microsoft IE4X is the preferred browser of 57 percent of US companies
> with Netscape Communicator 4X the choice of just 17 percent.
>
> In terms of email packages, MS Outlook and MS Outlook Express are the
> preferred software package in over 80 percent of companies.
>
> The findings are based on a survey of 300 US corporate IT executives in
> April 1999.
>
> <http://www.zonaresearch.com/browserstudy/1999/may99/index.htm>
>
> ********************************************************************
> BUSINESS USE <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=6>
> ********************************************************************
>
> FT.com: European Sites Top Corporate Rankings
>
> Six European companies are ranked in the global top ten ranking of
> corporate Web sites, according to a survey by the London School of
> Economics.
>
> Germany's Lufthansa airlines topped the list, followed by the UK food
> chain Tesco and British Telecommunications, BT in second and third
> places. Also included in the top ten ranking was IBM, British Airways,
> WalMart Stores, Deutsche Bank, Deutsche Telekom, Comcast and Walt
> Disney.
>
> The ranking distribution of the top thirty sites saw the US take the
> lead, with 17 corporate sites on the list, followed by 11 in Europe and
> just 2 in Asia.
>
> The rankings are based on a survey of 120 Fortune 500 companies. The
> study was sponsored by Novell.
>
> <http://www.ft.com>
>
> __________________________________________________________________
> New Media Resources: Companies Prepared to Pay for Online Brands
>
> In the first quarter of 1999, companies spent USD12.9 billion on
> Internet acquisitions, up from USD250 million in 1998, according to New
> Media Resources. This represents a 52-fold increase over the
> twelve-month period.
>
> The study found that 45 Internet companies were purchased in the first
> quarter of the year, compared to just 17 companies in the first quarter
> of 1998.
>
> The increase in the mergers and acquisitions market highlights the value
> companies place on a strong brand name, according to Tim Miller,
> President of New Media Resources.
>
> The number of companies opting to buy rather than build their own brand
> name indicates a greater awareness and understanding of what time and
> effort is required to build a successful online brand.
>
> <http://www.newmediaresources.com>
>
> ********************************************************************
> COMPUTER INDUSTRY <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=12>
> ********************************************************************
>
> Dell Computers: Dell Sells USD18 Million Per Day Online
>
> Internet sales at Dell Computers exceeded USD18 million per day in the
> first quarter of 1999, according to the company's quarterly earnings
> report. Overall, Internet sales accounted for 30 percent of the
> company's total revenue in the first quarter of the year.
>
> Dell also reported that the use of the Internet to develop and support
> other sectors of the business had increased by close to 30 percent,
> specifically in the areas of business procurement, customer support and
> relationship management. The report estimates that dell.com received
> over 25 million visits in the last quarter.
>
> Total revenue for the quarter was over USD5.5 billion. Worldwide, Dell
> now holds the number two position in the computer company rankings.
> Revenue in the Americas market was up 45 percent, year-over-year, while
> in Europe the increase was 29 percent. In the Asia-Pacific region,
> revenue was up 48 percent.
>
> <http://www.dell.com/corporate/media/newsreleases/99/9905/18.htm>
>
> __________________________________________________________________
> Statistics Canada: Study Looks At PC Usage in Rural Canada
>
> A new study from Statistics Canada examines the PC usage patterns of
> rural households across Canada.
>
> The study found that in 1997, in 29 percent of cases, one inhabitant of
> a rural household had used a computer at least once from any location.
> It also estimates that in 10 percent of cases, one member of a rural
> households used a computer for personal use in a given month in 1997. In
> comparison, just 3 percent of rural based self-employed businesses use a
> computer over the same time.
>
> Between 1989 and 1994 the number of rural households with a PC in Canada
> increased from 14 to 22 percent, according to Statistics Canada. In the
> same period, the number of people in rural areas with Internet access at
> work increased from 12 to 17 percent. The most significant increase was
> in households with an annual of income of about USD25,000 or over. 40
> percent of those surveyed were effected by the introduction of computers
> in the workplace.
>
> <http://www.statcan.ca/Daily/English/990517/d990517.pdf>
>
> ********************************************************************
> DEMOGRAPHICS <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=18>
> ********************************************************************
>
> Internetnews.com: Substantial Demand for Internet in India
>
> In India, there is an immediate demand for 500,000 additional Internet
> connections, which would serve four times as many users, according to
> survey by the National Association of Software and Service Companies,
> NASSCOM.
>
> Subscriber demand is expected to surge to 1.5 million by the close of
> 2000, representing 6 million individual users, according to the report.
> This will, nonetheless, represent just 1.5 percent of the total
> population.
>
> In the business arena, 80 percent of the top 100 corporate respondents
> described the Internet and ecommerce as integral to their business
> strategy. However, 88 percent of the corporate sites are US based.
>
> The study estimates that in the last financial year, covering 1998 and
> 1999, ecommerce was worth USD2.8 million in India. This is expected to
> increase in value to USD7 million in the current financial year.
>
> Currently, NASSCOM estimates that there are 250,000 Internet
> subscribers in India, accessed by an estimated 800,000 individual users.
> There are an estimated 3 million PCs across the country, with 1.9
> million of these Internet enabled.
>
> NASSCOM have identified the establishment of a local Internet exchange
> as essential to the development of the Internet nationally, eliminating
> the need for traffic to flow via the US.
>
> <http://www.internetnews.com/intl-news/article/0,1087,6_123061,00.html>
>
> __________________________________________________________________
> Jupiter Communications: Usage Will Not Match Access Rates in Europe
>
> 47 million European households are expected to have Internet access by
> 2003, up from 14 million at the end of 1998, according to Jupiter
> Communications. This represents an estimated 31 percent of the total
> population. However, usage patterns are not expected to match the rate
> of access.
>
> Free Internet access providers were identified as the main contributor
> to the surge in access, however, high telephone access charges will
> continue to retard the amount of time spent online for the foreseeable
> future.
>
> It is a misconception that the European market is just one or two years
> behind the US, according to Phil Dwyer, MD of Jupiter's European
> Operations, pointing to the prevalence of metered telephone usage as the
> core hindrance to Europe's Internet development.
>
> The provision of free, unmetered, discount and subsidised Internet
> access will be essential to building a solid online population in
> Europe, according to the report, and the measures will have to be
> tailored to meet the needs of individual countries.
>
> <http://www.jup.com/jupiter/press/releases/1999/0518a.html>
>
> ********************************************************************
> E-COMMERCE <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=14>
> ********************************************************************
>
> Jupiter Communications: Online Travel Worth USD16.6 Billion by 2003
>
> The online consumer travel industry will be worth USD16.6 billion by
> 2003, with air travel accounting for 60 percent of the industry's
> revenue, according to Jupiter Communications. However, this will be far
> less than the online travel industry's full potential, due largely to
> the fact that travel companies, from airlines to hotels, have allowed
> their Web sites to stagnate.
>
> Jupiter estimates that air travel currently generates over 80 percent of
> online travel revenue. While spending in this area will increase
> significantly in dollar terms over the next four years, in percentage
> terms air travel spending drop by 20 points as the number of consumers
> making online car hire and hotel reservations online increases.
>
> The study estimates that 66 percent of US Internet users currently
> research travel arrangements online. Overall, the number of people
> booking online will increase dramatically over the next four years, with
> an estimated 10 percent of the total US travel market will be booking
> online by 2003.
>
> <http://www.jup.com/jupiter/press/releases/1999/0512a.html>
>
> __________________________________________________________________
> National Consumer League: 7 Percent of US Users Hit by Credit Card Fraud
>
> Over 6 Million Internet consumers in the US have been the victims of
> credit-card fraud, according to a study by the National Consumers
> League, NCL. The study calculated that this represents approximately 7
> percent of online consumers in the US.
>
> Nonetheless, fear of fraud is not expected to affect American consumers'
> adaptation to the digital age. The NCL found that 76 percent of
> Americans are positive about new technology, believing that overall it
> will make life easier.
>
> 63 percent of consumers are confident that by 2020 the use of computers
> and telephones in the home will be wireless, while 66 percent believe
> that all banking will be done online by that time.
>
> Privacy and security, recurrently, remains the central concerns of
> consumers, with 73 percent uncomfortable disclosing credit card and
> other financial details online, while 70 percent dislike disclosing
> personal information to online businesses. Nonetheless, 62 feel secure
> about conducting bank transactions and paying bills online.
>
> Consumers are divided about the overall impact of the Internet on the US
> economy.44 percent believing that it will hurt local trade and the local
> economy, while 45 percent believe the Net will strengthen the economy
> and save consumers money.
>
> NCL found that US consumers expect to increase the amount of shopping
> they do at home. 57 percent of US adults believe that they will shop
> online more than they currently do, with 33 percent confidant about
> shopping over the phone. An estimated 42 percent of Internet users go
> online to research information on specific products and services,
> compared to 24 percent that go online with intent to purchase.
>
> The findings are based on a telephone survey of 1,006 US adults aged 18
> or over, conducted between April 22 and May 3, 1999. The study has a 95
> percent confidence rate, with a margin of error of three percent. The
> survey was conducted by Louis Harris & Associates for the NCL, and was
> funded by Ameritech, Wyeth-Ayerst Pharmaceuticals and the Shapiro
> Educational Foundation.
>
> <http://www.nclnet.org/NCLSURV5.HTM>
>
> __________________________________________________________________
> Technology@Ireland.com: Net Music Sales to Hit USD4 Billion by 2004
>
> Internet music sales will generate USD3.9 billion by 2004, up from an
> estimated USD346 million this year, according to a report from Music
> Business International, MBI.
>
> Overall, the global music market is expected to reach USD47.5 billion in
> 2004, up from USD41 billion this year. Internet sales will account for 8
> percent of the total music market by 2004, up from less than 1 percent
> this year.
>
> Last year, Internet music sales generated USD143 million. The vast
> majority of purchases were CDs and cassettes, bought from online mail
> order retailers. As was to be expected, the US generated most of the
> online music sales dollars, accounting for USD126 million, with Europe
> generating just over USD13 million.
>
> While the US will continue to dominate the overall market, the study
> expects Europe to gain some ground over the next five years. MBI
> predicts that the US will account for USD2.8 billion in sales in 2004,
> while Europe will account for USD834 million.
>
> In the medium term the Asia market is expected to remain stagnant. It is
> unclear how the Latin American market will develop, however, the once
> thriving Brazilian market is also facing stagnation, according to MBI.
>
> The MBI World Report 1999 was based on information provided by Market
> Tracking International.
>
> <http://www.ireland.com/scripts/technology/showall.cfm?ID=212>
>
> __________________________________________________________________
> Wired: Argentina Faces Major Net Hurdles
>
> Argentina, one of the wealthiest and largest Spanish speaking countries,
> has done little develop an Internet culture or to encourage Internet
> entrepreneurs.
>
> The high-cost of Net access, the rejection of credit cards and online
> banking, the telecommunications monopoly and suspicion of the free
> market are just some of the problems that must be overcome in the
> immediate future if Argentina is to become an Internet leader in the
> region.
>
> One of the major inhibitors of Argentinean Internet enterprises is the
> government support of the monopoly-type structure operated by Telintar.
> The monopoly means that the cost of high-speed Net access in the
> country is prohibitive, at between fifty to one hundred times the cost
> of such access in the US. For example, at the end of 1998, a 128Kbps
> connection cost USD4,477 per month. To address this, deregulation
> measures are expected to be introduced by the end of the year.
>
> In general, Latin American countries have been reluctant to adopt the
> free market approach. Political history in the region has also taken its
> toll, as happened in Uruguay, with its telecommunications industry
> crippled by decades of military rule. Corruption is also a major problem
> facing would-be entrepreneurs.
>
> Consumer trust of banks is minimal. Political history in the region,
> again, has contributed to this with many consumers not even holding
> savings accounts. The adoption of ecommerce looks further off, given
> that the vast majority of Argentinean consumers do not use credit cards.
> Neither are local banks prepared to offer an online credit-card
> verification service.
>
> The Argentinean government will have to act fast to rectify this
> situation if it is not to loose out to the larger and more developed
> markets of Brazil and Mexico.
>
> <http://www.wired.com/news/news/culture/story/19670.html>
>
> ********************************************************************
> GOV/LEG <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=19>
> ********************************************************************
>
> San Jose Mercury News: Canada Rules Net Beyond Broadcasting Act
>
> In Canada, the Radio and Telecommunications Commission has deemed that
> it is not authorised to regulate the Internet as it is beyond the remit
> of the national Broadcasting Act.
>
> Ironically, this means that online broadcasts by traditional
> broadcasting companies will be beyond the scope of the Commission.
> Regulation of the industry will now depend on self-regulation within the
> Industry, filtering software, and the national Criminal Code.
>
> The decision, while expected, was broadly welcomed by the Canadian
> Internet Industry. The CRTC ruling is in keeping with Canada's overall
> Internet strategy, which has moved away from regulation in a number of
> areas so as not to impede the development of Canada's digital economy.
>
> The announcement was made following a ten-month review, to which eighty
> organisations contributed, and which received over 1,000 submissions.
>
> <http://spyglass1.sjmercury.com/breaking/docs/081486.htm>
>
> ********************************************************************
> USAGE PATTERNS <http://www.nua.ie/surveys/index.cgi?f=FS&cat_id=34>
> ********************************************************************
>
> SBC: Over 80 Percent of Graduates Will Turn to Web
>
> This summer 82 percent of college graduates will search for careers and
> employment information online, according to a survey by SBC Internet
> Services.
>
> Further, 66 percent of those graduates seeking employment will email
> their curriculum vitae to employers.An estimated 55 percent of upcoming
> graduates will post their curriculum vitae on an online job service
> site.
>
> The study found that 75 percent of college students graduating in the
> spring and summer semesters of 1999 will research a specific career or
> job online, with 79 percent researching information on would-be
> employers online. In addition the study found that 74 percent of
> graduates will use the Net to search for the job in a defiined
> geographical location.
>
> <http://www.sbc.com>
> __________________________________________________________________
> ZDNet: Seasonal Adjustment in Web Traffic
>
> There was an overall decline in Web traffic in April 1999, with major
> portal sites recording the most significant decrease, according to a
> Media Metrix report. The decline was slight, down just .4 percent to
> 64.97 million from 65.25 million the previous month.
>
> Portal sites saw the greatest decline in traffic, while focused vertical
> market sites recorded a significant increase in traffic. Four of the top
> five properties recorded a decline in traffic, AOL, Yahoo, Lycos and the
> Go Network, with just Microsoft recording an increase. Vertical sites
> that saw an increase in traffic included iVillage.com, women.com,
> travelocity.com, and preview travel.com.
>
> In a trend that mirrors TV viewing patters, it is thought that the
> overall drop reflected a seasonal adjustment, with users spending less
> time online with the arrival of good weather and the changeover to
> daylight saving time. The increasing sophistication of Internet users is
> also likely to have contributed to the change in traffic distribution,
> with more and more consumers less dependent on the catch-all model
> portal.
>
> <http://www.zdnet.com/zdnn/stories/news/0,4586,2262851,00.html>
>
> ********************************************************************
>
> NUA LIMITED
> Nua is a leading Internet Strategy and Services Company - a digital
> agent of change. Nua works with large International organisations
> that are committed to the Internet helping them build and manage a
> significant and successful Internet presence.
>
> Nua has received an array of awards since its genesis in 1996. Among
> those are the coveted "Best Overall World Wide Web Business
> Achievement", the top prize for website development in Europe.
> <http://www.nua.ie/about/review.html>
>
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>
> This newsletter is copyright 1996 - 1999 Nua Ltd. Permission is given
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> of Nua Ltd. Nua do not accept responsibility for the accuracy of
> information contained in this newsletter. The content has been
> obtained from sources Nua Ltd. deems reliable.
> __________________________________________________________________
>
>
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